1 With 80,90 gradually replica oakleys the main consumer groups , with the ever-growing middle class , China’s market shift from mass consumption of a small minority of consumption has become irreversible , the next 10 years will be a small minority of the progressive people of the 10 years. Whoever recognizes this trend, who will be able to do , ” foresee” , in a timely manner to prepare. Who do not recognize this trend , it can only “late ” to go back with the others , in the end can only be ” someone you eat meat soup .”
2 Chinese Academy of Social Sciences recently published in 2011 in English and Chinese , ” Business Blue Book .” Blue Book noted that
In recent years, China ‘s rapid economic development , people’s living standards improved. Consumer income increases, the intensity of luxury consumption continues to increase. Expected in 2011 China’s middle class population will increase to 104 million people , with the high-end consumer groups to increase , China ‘s luxury consumption momentum will be maintained . 2015 China or the world’s largest luxury goods market. International niche brand has great potential deeply carved into the Chinese market.
Four . Oakley Brand Features
1 From 1975 to 1980 , Oakley has been produced off-road racing goggles for the mainstream. After years of design , production and market demand experience , they use high-tech and intelligent crystallization , creating a series of high fashion eyewear.
2. Oakley glasses glasses products on the concept of subversion is that it is the glasses comfortable , practical, artistic fusion of one . Whether it is product design or choice of materials, have been a series of advanced scientific experiments and testing to ensure its comfort and high quality , and high degree of integration to function and fashion .